Bladon Micro Turbine Appoints Yvette Henshall-Bell as Chief Commercial Officer

22 March 2021
Written by Stuart Kelly

Bladon Micro Turbine has appointed Yvette Henshall-Bell as Chief Commercial Officer for the company. She will be responsible for sales, marketing and customer service leadership. 

Bladon Micro Turbine is the world’s first manufacturer of microturbine gensets for the telecoms market. 

A large proportion of the world’s 2.4 million mobile phone towers are in remote locations with no electricity grid connection and thus require a local source of power. Bladon’s ultra-reliable and clean burning 12kW Micro Turbine Genset offers compelling operational, commercial, and environmental advantages over conventional diesel generators. 

Prior to joining Bladon Micro Turbine, Henshall-Bell spent more than 20 years at JCB, the leading construction equipment manufacturer in the UK. At JCB, she held a series of senior executive positions in sales, marketing, operations and growth functions. Her previous titles included: Group Executive Director, Global Major Accounts; Managing Director - Backhoe Loader Division; and UK & Ireland Sales Director. 

As a Chartered Chemical Engineer, she spent 10 years working for Norton Chemical Process Products, part of the St. Gobain Group, designing process plant equipment for refineries and petrochemical plants. Henshall-Bell earned a Bachelor of Engineering Honours Degree in Chemical Engineering and Fuel Technology at Sheffield University and an MBA at Staffordshire University. She is a Fellow of the Association of Professional Sales. She describes herself as “an engineer at heart with a passion for selling.” 

“We are delighted to welcome Yvette to Bladon Micro Turbine,” says company founder and CEO Paul Barrett. “Her background in engineering, sales and marketing, and her achievements at JCB make her the ideal person to lead the Company’s commercial activities during this next phase of rapid business growth.” 

“I am really looking forward to joining the Bladon team,” Henshall-Bell says. “The Micro Turbine Generator is a true game changer and an innovative product. I am excited to lead the team to showcase its unique benefits to our customers globally.” 

Yvette Hensall-Bell

About Bladon Micro Turbine 

Bladon is a pioneer in designing, developing, engineering and manufacturing micro turbine gensets (“MTGs”). Combining world-renowned British engineering and advanced manufacturing capabilities with its proprietary patented technologies, the company is the world’s first manufacturer of micro turbine gensets for the telecoms market. The Bladon MTG is produced at the company’s engineering and manufacturing facility in Coventry in the West Midlands – the very heart of British engineering excellence. 

For more information, visit the website or follow us on twitter @BladonMTG

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